Job Description

Email Marketing Associate

Reliance Health's mission is to make quality healthcare delightful, affordable, and accessible in emerging markets. From Nigeria, Egypt, Senegal and beyond, we offer comprehensive health plans tailored to both employers' and employees' needs through an integrated approach that includes telemedicine, affordable health insurance, and a combination of partner and proprietary healthcare facilities. By leveraging advanced technology, we are transforming the healthcare landscape, making it more efficient and accessible for everyone.

We are hiring an Email Marketing Associate to support the execution of email campaigns that drive customer engagement and retention. You will work closely with senior team members to assist in campaign planning, content creation, implementation, and performance tracking.

As an Email Marketing Associate, you will do the following:

1. Create and execute email campaigns aligned with company goals.
2. Grow, segment, and manage email lists for highly targeted campaigns.
3. Proofread and format email content, ensuring responsiveness and mobile-friendly layouts.
4. Enhance email templates with graphics, personalization, and advanced features.
5. Collaborate with cross-functional teams to ensure consistent messaging across channels.
6. Analyze campaign data and report key performance metrics to senior stakeholders.
7. Conduct A/B testing and implement optimization strategies to maximize campaign effectiveness.

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