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Job#: 2048828 Job Description: Apex is hiring a Social Media Manager to support an Education Technology company. This is a remote, 18 month contract role. Knowledge of Minecraft preferred Top 3 Hard Skills Required + Years of Experience 1. Minimum 6+ years experience with Education marketing 2. Minimum 6+ years experience with Analytical ability - can drive insight to action. 3. Minimum 6+ years experience with Experience in a social media role and preference for gaming background * Typical task breakdown and operating rhythm: The role will consist of - Meetings/collaborating with stakeholders & campaign strategy at the content level with the Dungeons & Legends teams. * What makes this role interesting? - Have the opportunity to own a big piece of the Minecraft franchise. A lot of freedom within the framework for creative ability. * Unique Selling Points: Add to gaming portfolio. * Years of Experience Required: 6+ overall years of experience in the field. * Degrees or certifications required: No degree is required to be eligible for this role. * Disqualifiers: Candidates with multiple gaps in work & job hopping will not be eligible for the role. * Best vs. Average: The ideal resume would contain data driven mentality; go-getter/ self-starter & has a gaming background. * Performance Indicators: Performance will be assessed based on quality of work, meeting deadline & level of professionalism. We are looking for a social media manager with a passion for education to join us in our mission to empower teachers and students with Minecraft. DESCRIPTION In this role, you will help manage and grow oursocial media channels, create social strategy and campaigns, and engage with players on social media platforms. In the role of Social Media Manager, you will report to the Head of Social Media. Your primary responsibility is to lead content creation, manage the content calendars (including scheduling and posting content), draft copy, monitoring and engaging with followers, and reporting on social metrics and insights. Youll work closely with our business, marketing, community, product teams, as well as with our global community of educators. We are seeking an energetic, creative self-starter with superb communication skills, and passion for education and technology. Other competencies include a familiarity with K-12 education, understanding of current social media trends, and ability to skillfully drive community growth and engagement. SCOPE OF WORK Build on and refine existing social media strategy that resonates with our diverse and global audience of educators, school administrators, students and parents while ensuring alignment with the overarching brand, tone of voice, and global social strategy. Define channel priorities, set goals and targets, aligning to business goals and audience insights. Create social media campaigns for key beats in partnership with the Minecraft Education Marketing and in collaboration with Microsoft Education. Provide input into paid social media strategies and campaigns. Host content ideation and team brainstorms. Generate and publish social content and engage with audiences daily. Curate user generated content and identify potential influencers, creators, and customer voices to highlight and work with. Provide strategic recommendations and support for Minecraft Creative Team in conceptualization and execution of assets. Track and report on channel and content performance, setting benchmarks and contributing to campaign reporting dashboards. REQUIRED SKILLS 6+ years of experience in social media strategy planning, goal setting, and implementation Experience managing high volume social media channels for well-known brand or product Experience working in gaming sector preferred Passion for education/social impact Understanding of community

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