Paid Search Manager Job at Digital Luxury Brands, Los Angeles, CA

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  • Digital Luxury Brands
  • Los Angeles, CA

Job Description

Position: Full-time, Remote Reports to: Associate Director, Paid Search About D.LUXURY BRANDS: At D.LUXURY BRANDS, we are revolutionizing the growth for e-commerce brands by combining advanced business intelligence with cutting-edge digital marketing strategies. Our team of world-class marketers and DTC (direct-to-consumer) experts—who’ve led growth at industry-leading brands like Goop, Revolve, Net-a-Porter, Violet Grey, Cuyana, Parachute, and Herschel—bring unparalleled expertise to every client we work with. Through our proprietary DIGITALRx Audit & insights, we holistically assess businesses to identify core challenges and opportunities, crafting data-driven strategies that unlock fast, profitable growth. Join us in reshaping the future of e-commerce with innovative solutions and unparalleled expertise. What You'll Be Doing At D.LUXURY Day-to-day management of the search plan including oversight of bid recommendations, execution details, budgets/accounting Building & analyzing keyword lists, analyzing search volume and making recommendations Analyzing performance metrics & bid strategy performance using dashboards and platform data Deep understanding of client strategy, KPIs and business goals, with the ability to orient insights, optimizations, and recommendations around these goals Adept at managing several accounts, clients, and internal teams with varying styles of communication Crafting meaningful, client-facing insights and updates on performance, project status, and recommendations Writing initial drafts of ad creative text ads based on briefing materials, website content and client direction Participate in client and vendor calls/meetings with or in place of AD to establish relationship with clients Strategize new tests, automations, use cases for Optmyzr and other automated tools Trafficking, uploading, and QAing campaigns, harnessing the Bid Management Tool process Monitoring product feeds and Google Merchant Center for ecommerce clients Interfacing daily with direct search teams, engines and platforms Staying on top of the latest updates regarding tools and User Interfaces (Google Ads, Microsoft, Bid Management Platforms, Skai, eMarketer, SEMrush, Search Engine Land, Adthena, etc.) Completing budget tracking documents and reviewing with Search Manager Alerting Manager of under or overspend, traffic abnormalities, and opportunities and optimization recommendations regarding spend and pacing the account Participating in weekly search team meetings and offer ideas and suggestions to improve and evolve reporting processes, keywords, and creative Creating and implementing campaign A/B test experiments to identify optimal campaign setup and structure Actively researching and identifying valuable information/insights from other advertisers/competitors to improve user search experience and product Requirements: Minimum +3 years of experience on Search campaigns (PPC/Google Ads/Bing) Google Ads certification required (Bing Ads a plus) eCommerce experience a plus Experience with all Google campaign types a plus Organized with the ability to multitask Team player with the ability to work independently Excellent written and verbal communication skills Strong presentation skills / experienced and comfortable interfacing with clients Strong deck-building and report/dashboard capabilities Constant focus on outcomes and solutions Desire to learn and grow within our department, our clients, and yourself Detail-oriented with strong understanding of marketing metrics and reporting What We Offer Fully Remote Unlimited PTO, including 11 Paid Holidays Medical, Dental & Vision Insurance Plans Company sponsored One Medical Membership (select locations) Paid Parental Leave Work with top e-commerce brands in Fashion, Beauty, Wellness, Home & CPG Quarterly Innovation Weeks #J-18808-Ljbffr Digital Luxury Brands

Job Tags

Full time, Remote work,

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