Email Marketing Coordinator Job at 1-800-Flowers.com, Westerville, OH

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  • 1-800-Flowers.com
  • Westerville, OH

Job Description

The Email Marketing Coordinator reporting to the Manager, Lifecycle Marketing, will be responsible for the execution of 1800Flowers.com's email marketing communications from setup, to testing, to launch, to post deployment analysis. The Email Marketing Coordinator is the main point of contact when it comes to executing daily email deployments. The ideal candidate should have a positive attitude, be detail oriented, well organized, a dependable team player, and demonstrate a sense of urgency. Job Responsibilities: • Write creative briefs for marketing emails • Assist with all aspects of email production:

  • Creation, scheduling, and approval
  • Segmentation and audience building
  • Assess all email creative to ensure messages are compliant with our email content policies
  • Quality assurance/flawless execution to ensure that the creative, copy, and links are correct
  • Assist the Manager in maintaining email marketing calendar to ensure accurate and timely delivery
  • Partner with other teams to execute all of our email campaigns
  • Compile, track, and analyze email campaign metrics
  • Maintain awareness of email marketing trends, best practices, technologies, CAN-SPAM laws
The expected salary for this position is $21.63 - $24.04. The actual compensation will be determined by experience and other factors permitted by the law.
  • BA degree required
  • Proficiency in Excel a plus
  • Knowledge/background of e-commerce, email marketing, and best practices
  • Experience working with an ESP (Email Service Provider), a plus
  • Strong verbal and writing skills
  • Excellent time management skills with exceptional attention to detail
  • Desire and demonstrated ability to multi-task and meet tight deadlines
  • Self-motivated and energetic individual with a high level of initiative and thrives working a fast-paced, challenging digital environment
INDCH

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