Digital Marketing Manager Job at Nassau Candy, Hicksville, NY

UFh2dEJSZkxxUGFLaVV6N1pNdmcxYlltWVE9PQ==
  • Nassau Candy
  • Hicksville, NY

Job Description

Overview Digital Marketing Manager Web & Performance Hybrid Hicksville, NY | Full Time Nassau Candy is looking for a results-driven Digital Marketing Manager, Web & Performance, to lead the strategic development and execution of our digital marketing initiatives. This role will own website performance, email marketing, SEO, and paid media, ensuring a seamless and optimized user experience across our B2B site. Youll work closely with our outside marketing agency, sales, merchandising, and web development teams to drive digital growth, boost customer engagement, and deliver data-backed insights that shape our digital roadmap. What Youll Do Website Strategy & Optimization: Manage daily site operations: homepage updates, landing page builds, product accuracy, and UX improvements. Identify and implement technical enhancements to improve diagnostics and customer experience. Email & CRM Marketing (Klaviyo): Develop campaign calendars, automated workflows, and dynamic segmentation strategies. Integrate customer data for personalized, performance-driven email programs. Paid Search Management (Google Ads): Create campaigns, manage budgets, track performance, and optimize results. Collaborate with our marketing agency and Google reps to maximize ROI. SEO & Organic Growth: Conduct weekly audits, manage metadata, and make content recommendations. Drive organic traffic through on-page and backend optimization. Tech Stack Oversight: Manage tools like TrustPilot and others to improve functionality, engagement, and conversion. Analytics & Reporting: Deliver reporting on site metrics, PPC, and email performance on a weekly and monthly basis; translate data into actionable insights for sales, merchandising, and marketing teams. Cross-Functional Collaboration: Partner with developers to fix bugs, execute upgrades, and explore new integrations. Work with customer service to address digital issues impacting customer experience. What Were Looking For 57 years in B2B digital marketing, eCommerce, or performance marketing Proven eCommerce platform management experience Hands-on with Klaviyo, Google Ads, and SEMrush (or similar) Knowledge of SEO, PPC, and CRO best practices Experience creating and optimizing automated email campaigns Exceptional analytical skills to interpret data, identify trends, and transform insights into high-impact marketing initiatives Excellent project management and cross-functional collaboration skills Work Environment Hybrid Based in our Long Island, NY office (Hicksville) 3 days on-site preferred, but open to remote for the right candidate Why Nassau Candy? Over 40 years of industry leadership in specialty confections, gourmet foods, and promotional products A collaborative team environment that values innovation, creativity, and results Competitive compensation and benefits package If youre ready to make an impact in a creative and growth-focused environment, we want to hear from you. Apply today and help us take Nassau Candys digital presence to the next level! #J-18808-Ljbffr Nassau Candy

Job Tags

Full time, Work at office, Remote work,

Similar Jobs

Farrington Court Retirement Community

CNA or HCA Part-Time Job at Farrington Court Retirement Community

CNA or HCA - Senior Living CommunityAre you ready to be part of something extraordinary? We're on the lookout for an exceptional...  ...it often operates at a more relaxed pace compared to a bustling hospital. This allows our CNAs to spend more quality time with residents,... 

DataClover

Experienced Automotive Technician Job at DataClover

 ...Check/drug screen Experience level: ~1 year Ability to commute/relocate: ~ Santa Barbara, CA: Reliably commute or willing to relocate with an employer-provided relocation package (Required) Experience: ~ dealership or independent repair facility:... 

The Sports Facilities Companies

Graphic Designer - Sports Facilities Management Job at The Sports Facilities Companies

 ...GRAPHIC DESIGNER Sports Facilities Management, LLC LOCATION: Clearwater, FL DEPARTMENT: BUSINESS DEVELOPMENT REPORTS TO: EXECUTIVE VICE...  ...managing and developing sports, recreation, wellness, and events facilities. We provide a highly collaborative and supportive... 

JP & Son Construction LLC

Concrete Truck Driver Job at JP & Son Construction LLC

Job Description Job Description Looking to Hire a CDL Driver for our Concrete Truck. Must have experience! This is a Full-time position. Paid holidays after a year. We do not provide Insurance. Looking for someone Immediately!

American Guard Services

Security Guards Needed Now! No Experience Needed Job at American Guard Services

 ...Excellent knowledge of public safety and security procedures/protocols Surveillance...  ...Qualifications: Valid State ID Must have guard card or we can assist you in obtaining...  ...access to reliable transportation Experience: ~ Customer service: 1 year (Preferred...