Are you curious, creative, and love data? Do you enjoy collaborating with colleagues and using data to drive actionable insights? Do you want to be on the cutting edge of breakthroughs in data and analytics, encouraged to discover, challenged to think bigger, and supported to learn new things personally and professionally?
The Walt Disney Studios seeks a Data Analyst to join the Studio Research & Analytics team. The Digital Analytics team is a highly visible department that is charged with finding the best methods to understand consumer thoughts, feelings, and behaviors across digital and social channels. They play an integral part in aiding key business decisions for the Walt Disney Company, encompassing both Corporate and Disney Entertainment - Parks, Cruises, Games, Consumer Products, Disney+, Hulu, Marvel, Lucasfilm, 20th Century Studios, Pixar, Disney Live Action, and Walt Disney Animation. You will join a dynamic group who are passionate about bringing the consumer voice into company decision-making every day.
You will play a crucial role in analyzing and interpreting data related to our presence on digital platforms and social media, providing valuable insights and recommendations to drive informed business decisions. This role is responsible for monitoring social media platforms, digital news outlets, and online communities to identify emerging and trending topics related to the company via exceptional analytical capabilities, an understanding of digital and social media platforms, and the ability to organize, visualize, and translate data into actionable insights.
Responsibilities:
Monitor a wide range of social and digital media platforms (e.g., X/Twitter, Instagram, TikTok, Reddit, YouTube, BlueSky, blogs, forums, and news sites) for discussion surrounding The Walt Disney Company and its subsidiaries
Identify and flag Disney related discussion online in real time to appropriate stakeholders
Maintain and lead live monitoring efforts during high-impact events, launches, or news-worthy topics, including the configuration and management of real-time alert systems
Collaborate with internal teams to provide timely insights and context around digital conversations
Write and optimize Boolean queries to refine and enhance social listening efforts across various monitoring tools
Monitor dashboards, automated notifications, and reports using social listening tools (e.g., Netbase/Quid, Sprinklr, Meltwater, TalkWalker, etc.) to visualize key metrics and trends
Produce reporting deliverables for executive leaders spanning the full suite of The Walt Disney Studios brands
Translate business questions into data-informed insights by proactively exploring analytics resources and requirements. Leverage digital and social listening tools to track, trend, and understand consumer behaviors, expressed preferences, and responses to marketing efforts
Maintain a data repository to capture and organize proactive opportunities and brand related alerts
Be the voice of the consumer. Effectively communicate both quantitative and qualitative findings with timely, relevant, and actionable insights to support tactical short-term and long-term strategic decision-making
Basic Qualifications:
2+ years of experience in data analytics or monitoring with a focus on social media, digital marketing, and/or consumer data
Proficiency with analytics provided by TikTok, Instagram, Facebook, Threads, and X
Proficiency with social analytics and listening tools, e.g. Sprinklr, Netbase/Quid, ListenFirst, Sprinklr, Brandwatch, Talkwalker, etc.
Knowledge of The Walt Disney Companys portfolio of brands and public presence
Exceptional analytical thinking and mathematical skills
Strong attention to detail with the ability to handle multiple projects simultaneously
Proven time management skills, with an ability to work rapidly and efficiently in a fast-paced and changing environment
Advanced knowledge of Microsoft Suite (Excel, PowerPoint, Teams) and Google Drive (Sheets, Slides) systems
Outstanding communication and critical thinking skills, as well as the ability to make clear and concise visual presentations
Ability to interpret data and combine with other data sources to develop a rich, complete picture for the business
This role requires in-person collaboration from Monday to Thursday and remote work on Friday
Willingness to on occasion work non-traditional hours to cover time sensitive reporting.
Preferred Qualifications:
Familiarity with website analytics tools, e.g. Adobe Analytics is a plus
Knowledge of crisis communication protocols and reputational risk management a plus
Boolean search logic experience a plus
Education:
Bachelors Degree in Business Administration, Statistics, Economics, Computer Science, Marketing, Psychology, or equivalent experience.
Job Summary:
Are you curious, creative, and love data? Do you enjoy collaborating with colleagues and using data to drive actionable insights? Do you want to be on the cutting edge of breakthroughs in data and analytics, encouraged to discover, challenged to think bigger, and supported to learn new things personally and professionally?
The Walt Disney Studios seeks a Data Analyst to join the Studio Research & Analytics team. The Digital Analytics team is a highly visible department that is charged with finding the best methods to understand consumer thoughts, feelings, and behaviors across digital and social channels. They play an integral part in aiding key business decisions for the Walt Disney Company, encompassing both Corporate and Disney Entertainment - Parks, Cruises, Games, Consumer Products, Disney+, Hulu, Marvel, Lucasfilm, 20th Century Studios, Pixar, Disney Live Action, and Walt Disney Animation. You will join a dynamic group who are passionate about bringing the consumer voice into company decision-making every day.
You will play a crucial role in analyzing and interpreting data related to our presence on digital platforms and social media, providing valuable insights and recommendations to drive informed business decisions. This role is responsible for monitoring social media platforms, digital news outlets, and online communities to identify emerging and trending topics related to the company via exceptional analytical capabilities, an understanding of digital and social media platforms, and the ability to organize, visualize, and translate data into actionable insights.
Responsibilities:
Monitor a wide range of social and digital media platforms (e.g., X/Twitter, Instagram, TikTok, Reddit, YouTube, BlueSky, blogs, forums, and news sites) for discussion surrounding The Walt Disney Company and its subsidiaries
Identify and flag Disney related discussion online in real time to appropriate stakeholders
Maintain and lead live monitoring efforts during high-impact events, launches, or news-worthy topics, including the configuration and management of real-time alert systems
Collaborate with internal teams to provide timely insights and context around digital conversations
Write and optimize Boolean queries to refine and enhance social listening efforts across various monitoring tools
Monitor dashboards, automated notifications, and reports using social listening tools (e.g., Netbase/Quid, Sprinklr, Meltwater, TalkWalker, etc.) to visualize key metrics and trends
Produce reporting deliverables for executive leaders spanning the full suite of The Walt Disney Studios brands
Translate business questions into data-informed insights by proactively exploring analytics resources and requirements. Leverage digital and social listening tools to track, trend, and understand consumer behaviors, expressed preferences, and responses to marketing efforts
Maintain a data repository to capture and organize proactive opportunities and brand related alerts
Be the voice of the consumer. Effectively communicate both quantitative and qualitative findings with timely, relevant, and actionable insights to support tactical short-term and long-term strategic decision-making
Basic Qualifications:
2+ years of experience in data analytics or monitoring with a focus on social media, digital marketing, and/or consumer data
Proficiency with analytics provided by TikTok, Instagram, Facebook, Threads, and X
Proficiency with social analytics and listening tools, e.g. Sprinklr, Netbase/Quid, ListenFirst, Sprinklr, Brandwatch, Talkwalker, etc.
Knowledge of The Walt Disney Companys portfolio of brands and public presence
Exceptional analytical thinking and mathematical skills
Strong attention to detail with the ability to handle multiple projects simultaneously
Proven time management skills, with an ability to work rapidly and efficiently in a fast-paced and changing environment
Advanced knowledge of Microsoft Suite (Excel, PowerPoint, Teams) and Google Drive (Sheets, Slides) systems
Outstanding communication and critical thinking skills, as well as the ability to make clear and concise visual presentations
Ability to interpret data and combine with other data sources to develop a rich, complete picture for the business
This role requires in-person collaboration from Monday to Thursday and remote work on Friday
Willingness to on occasion work non-traditional hours to cover time sensitive reporting.
Preferred Qualifications:
Familiarity with website analytics tools, e.g. Adobe Analytics is a plus
Knowledge of crisis communication protocols and reputational risk management a plus
Boolean search logic experience a plus
Education:
Bachelors Degree in Business Administration, Statistics, Economics, Computer Science, Marketing, Psychology, or equivalent experience.
The Walt Disney Company and its Affiliated Companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and believe you need a reasonable accommodation in order to search for a job opening or apply for a position, visit the Disney candidate disability accommodations FAQs Link opens in new window . We will only respond to those requests that are related to the accessibility of the online application system due to a disability.
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